Book Review: People Management of SMEs in Kenya—A HR Lens, by Bernice Nasimiyu
One of the other areas of work we do outside of Msingi Afrika Magazine is a publishing and media business called ArkHive Africa. We work with self-publishing authors in the area of: Book Design (Cover and layout design), Manuscript Editing, proofreading, ghostwriting, Biographies and Autobiographies, etc.
One of our most recent projects was with Bernice Nasimiyu, the author of “People Management of SMEs in Kenya—A HR Lens.”
Below is an excerpt from the Foreword of the book, written by Sagati Gichoro, a Marketing and Communication Consultant.
“Through lived experiences and research, this book delves into the unique HR challenges faced by SMEs and offers practical solutions and insights that are rooted in the Kenyan context. It is written in a simple, drive-by style that makes it actionable. A key strength of this book is its focus on the human element within SMEs. It attempts to correct the imbalance that dream carriers or founders often fall into, ignoring people as the primary drivers of success in favor of technology and other inputs. Effective HR practices are not just about compliance; they are about nurturing talent, fostering a positive work culture, and aligning the workforce with the strategic goals of the business.
This book addresses actual SME-related challenges head-on, offering practical advice on issues such as recruitment, training, leadership, communication, employee retention and performance management. This book is a roadmap for SME owners, managers, and HR professionals who are seeking to build resilient and high-performing teams within that space. It is a must-read for anyone who is passionate about the growth and sustainability of SMEs in Kenya, and you are, that is why you picked it up.
The author has done a great job carrying out the research, and using actual cases to respond to the issues that are most pressing to SMEs in Kenya. I know this because while working with various SMEs to develop marketing and communication strategies, I often have a front row seat to scenes where some of the challenges addressed in this book rear their ugly head.
Read on and make your contribution towards a better SME sector.”
About the book
People Management of SMEs in Kenya – A HR Lens, delves into how SMEs face challenges in managing their workforce; emphasizing the critical role that effective people management plays in fostering organizational growth and sustainability. This book outlines how the audience (SMEs in Kenya) can embrace the best practices to manage the workforce that delivers on its mission to ensure flawless and sound management to reap the fruits of their labor enshrined in the vision and passions that each pursues.
About the Author
Bernice Nasimiyu is an experienced HR expert and Erickson-Accredited Coach, with years of multi-sectoral engagements in performance coaching, capacity development, mentorship and talent acquisition. She holds an MBA (HRM) and a B.A (Social Work). She is a member of IHRM (Kenya) and IHRMAU ( Uganda).
To purchase a copy of the book please reach out to Bernice directly on: +254796514277
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