Page 32 - Msingi Afrika Magazine Issue 30
P. 32

Community

               A Generation





               Of Jokers




               And Humor




               Mongers?






               Samuel Phillips, Nairobi Kenya.





                      or a while now, I have been having these rather mixed     comedy skits smiling all the
                      feelings about something that may really not mean         way to the bank. The past

               Fmuch to many people, especially if they have never              couple of years have seen
               thought about the potential danger for Africa’s future. I will   a major rise in this sector
               try to explain what I am feeling as much as I can.               of content creation, largely
                                                                                because of the monetization

               Over the course of about two decades, there has been internet    of platforms like YouTube,
               and electricity penetration into more places in Africa and the   TikTok, and even Facebook.
               positive effect has been massive. More industries have opened    Seriously speaking, I
               up in various sectors, and more young people are doing things    have no issue with young

               that were termed very difficult before, largely because the cost   Africans making money
               of doing them was really high and it’s now easier to get your    from whatever they do in the
               services, media content, and even products across the globe      area of content creation, as
               with just the push of a button or phone call. But something      long as they are not selling

               else started happening: more young Africans also got into        dangerous ideologies that
               content creation and the wave has been massive also. And this    undermine the African
               rapid expansion was largely due to the Chinese manufacturing     people.
               boom which created a big market for cheap electronic gadgets

               like phones, media recording devices, etc., which, in turn,      Now, my concern is this,
               made content creation among young people in Africa grow          more young Africans are
               unprecedentedly. So now we see more comedians popping up         dropping out of school to
               everywhere raking in millions of dollars in content creation,    pursue content creation.

               freelance journalists making media content available faster      More young Africans are
               and even cheaper than ever before, and makers of memes and       becoming millionaire




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