Page 75 - Msingi Afrika Magazine Issue 18

Re-Education

former hailing entrepreneurial cul- vation in sync with current trends To be candid, this outlines that
ture through assertiveness. Hence- and needs of the general populace. entrepreneurial culture has no spe-
forth, wanting to be self-sufficient cific time or place where it can be
and independent is a good start to The benefit of entrepreneurial enacted, for it can be implemented
accepting the entrepreneurial culture culture is that you see opportunities anywhere, if only the people are
even on an individual basis. where others see obstacles, for there prepared to take in their stride new
is always a way out of a tight spot. contemporary ways of doing things.
Research has found that, at most In addition, you won’t let issues of
time’s, attitudes are the ones that lack of capital stop you from trying Failure to accept an entrepreneurial
make individuals not to take up or your hand at a particular venture, culture as an organization or indi-
follow a certain gospel in all respects after all there are always ways to vidual will mean you will continue
of life. In the same vein, if you source funds through business with your old ways. However, you
harbor a negative attitude that will angels, or venture capitalists, albeit should bear in mind that the world
not change for the better, then you they are few in Zimbabwe. An is dynamic and ever changing so this
will see entrepreneurship as a waste entrepreneur is always up on one’s might have adverse effects on your
of time. This is why many people toes looking for business ideas and general performance. Furthermore,
in Zimbabwe have mixed emotions how to maximize on them in the this current situation has been exac-
when it comes to entrepreneurship, long run. erbated by the advent of technology
worse yet, entrepreneurial culture, as well as the spread of Covid-19.
which they deem banal. The truth The beauty of entrepreneurship is
of the matter is that they do not that wherever you are, there are daily Thus, you need to implement
have the full knowledge of what en- problems that need to be addressed, change management if you want to
trepreneurship is really all about. In if only you have the insight and you remain relevant in whatever line of
addition to that, they also have neg- are up to it to grab the bull by its business you are entailed in. If you
ative attitudes towards an entrepre- horns. Henceforth, if you exercise do not, you should not be surprised
neurial culture, yet it is the building an entrepreneurial culture you will when you are left behind and your
block that will determine how fruit- be so flexible and versatile like no- gains decrease as an organization
ful the ventures by entrepreneurs body’s business. This is the reason or as an individual. This is because
will become. In short, the absence why entrepreneurial culture must be you have to move with times and in-
of an entrepreneurial culture means shared so that everybody is aware of corporate entrepreneurial culture in
that the general populace will harbor the common goal collectively. In my your day to day business undertak-
the mentality of having to work for own opinion, entrepreneurial culture ings if you want to have the upper
somebody or for organizations all is the thing to go for be it as an indi- hand that is a sustainable competi-
the time. To make matters worse, as vidual, entrepreneur or a corporate. tive advantage. It was rightfully put
individuals you will not be flexible All in all, even in organizations that that time waits for no man equally
enough to think outside the box as we work for there is an element of neither does entrepreneurial culture.
entrepreneurs do. For all intents and team spirit brought along by organi- A stitch in time serves nine.
purposes, entrepreneurs are always zational culture.
looking for the next big thing for It is high time entrepreneurial cul-
they are proactive when it comes to Likewise, this is the same thing with ture is inculcated to all and sundry,
seeing and seeking opportunities. In entrepreneurial culture. Particularly, so that the general populace have
fact, they are not risk averse as many it can be shared and taught either the full knowledge and are con-
ordinary individuals are. Instead they knowingly or unknowingly to every- scious of its benefits not only in
weigh an opportunity as one would one concerned, so that the culture Zimbabwe but her African sister
conduct a cost benefit analysis thus, does not face a natural death in its countries as well. Needless to say,
by doing so, they take calculated indoctrination. Without doubt, en- in Africa, we are still sadly lagging
risks. Interestingly, the risk-reward trepreneurial culture is not confined behind in the indoctrination and in-
game is not for lesser men who do to just harboring it as an individual. culcation of entrepreneurial culture
not have entrepreneurship coursing Pressing the same argument, in an as compared to other continents.
through their veins. This is because organizational set up you still can
entrepreneurship requires for the exercise entrepreneurial culture after
entrepreneur to up his or her game all entrepreneurship does sprout
with regards to creativity and inno- from corporate entrepreneurship.

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